It's no mystery that the more web form fields you ask a consumer to complete online, the more your abandonment rates soar. Industry studies show less than 4 percent of consumers will complete a web form in full, so how do you tie a string to that departed consumer for truly effective remarketing purposes?
What would you prefer to do? Provide your email address and complete a long web form or provide only your name and ZIP code?
Make it as easy as possible for your prospects to provide the information you need. Insite RealTime users have increased their consumer form completion and conversion rates significantly. Insite RealTime only requires a consumer's name and ZIP code to immediately append the long form information you hope to obtain.
With just a name and ZIP code provided, Insite RealTime identifies the formerly anonymous site visitor allowing the marketer to generate real time HTML page content while also tying a string to the consumer if they don't convert immediately.